Apple published its third annual app store transparency report today [PDF]Share insight into AAPP Store during 2024. The report includes data on the number of apps rejected during the year, the number of customers and developer accounts has been deactivated, on how many apps were removed from the AApp Store, and so on.
About 100,000 from last year, there were 1,961,596 total apps at the AApp store at the end of 2024. JaPP Store 839,266,915 The average weekly app downloads, and 813,110,348 views weekly visitors in the AApp Store, compared to 2023 with both metrics.
Apple reviewed the 7.77 million app submission, and rejected 1.93 million of them. Performance, legal, design, business and security were the top causes of rejection in that order.
The 1.93 million submissions were rejected, 295,109 were approved after the developers addressed the issue. Apple deleted 82,509 apps from the AApp Store during the year, mainly in utilities and sports categories. The applications that were removed are broken due to the rear of action, with the design issues and fraud on top of the list.
- Guidelines 4.0 – Design: 42,252
- DPLA 3.2 (F) – Fraud: 38,315
- DPLA 6.3 – Intellectual Property Violation: 425
- Guidelines 4.3.0 – Spam: 294
- DPLA 4.8 – Export Control: 285
- Guidelines 4.1.0 – Imitation: 128
- Guidelines 5.6.0 – Developer Code of Conduct: 99
- Guidelines 5.0.0 – General: 89
- Guidelines 5.2.1 – Intellectual Property – General: 77
- Guidelines 3.1.2 – Membership: 69
Apple also pulled some apps due to the government’s demands. Most of the government takedown requests from China, and Apple removed 1,307 apps at China’s request. At Russia’s request, 171 apps were removed, 79 from South Korea, 55 from Ukraine and 50 from Jordan.
Apple received 26,224 appeal to the App Removal, with 6,978 from China and 3,571 from the United States. Only 78 apps in China and 71 apps in the United States were restored after the appeal process of Apple.
128,961,839 customer accounts were abolished, and Apple says it stopped more than $ 2 billion in fraud. Apple also abolished 146,747 developer accounts due to fraud and export control.
Apple has shared the AAPP Store Transparency Report since 2023, as it had agreed to do so as part of the 2021 class action lawsuit settlement with developers. Apple promised to give meaningful data about the app review process, listed everything from the number of apps rejected for information about the search query. More information Available in full reportAnd even more data can be found in the supplementary file Available from Apple’s legal site,
