Since it faces legal pressure in the United States, Apple today shared the results of a commission study, which delays the success of the App Store Ecosystem and is the money that it earns large and small developers through digital and physical procurement.
Professor Andry Fradkin from Boston University Questrom School of Business and Economist from Analysis Group, Dr. Prepared by Jessica Burly, the study suggests that the US ofApp Store provided $ 406 billion in developer billing and sales in 2024, and for 90 percent of those sales, the developers did not pay any commission to the apple.
This figure covers both digital and physical sales, and for the latter category, Apple has never collected commission. The total involves the sale of physical goods and services in $ 277 billion, while $ 53 billion is from digital goods and services (some of which are subject to Apple’s fees), and $ 75 billion is held responsible for in-app advertising. Apple counts advertisements made through advertising through physical goods, digital goods, services and advertising.
“For more than 15 years, the app store has created an incredible opportunity for app developers, entrepreneurs and businesses of all sizes,” said the CEO of Tim Cook, Apple. “This includes many American developers who are innovating, are building their businesses, and are looking for extraordinary success at the app store. We will continue to invest in powerful equipment, technology and resources to help developers in America and around the world and carry their apps to new heights and create transformational experiences for users.”
The size of the AAPP Store Ecosystem has been three times since 2019, when it was responsible for $ 142 billion in billings and sales, and studies indicate that the earnings for the US-based developers have exceeded double at the same time. Especially for small developers (who are earning less than $ 1 million annually), earnings between 2021 and 2024 have increased by 76 percent. Nine of the top 10 apps of the US were built by the AAPP store, US developers, and in 2024 there were 12.4 billion app downloads worldwide worldwide, 36 percent increase compared to 2019.
Spending on more than three times physical goods between 2021 and 2024, and spending on digital goods and services and in-app advertisements more than doubled. Normal retail expenses and grocery delivery increased spending on physical goods, and in the digital category, sports earned the highest.
The study gives many AApp Store benefits for developers:
- App distribution and ability to list apps on stores in 175 countries and regions.
- Xcode and Swift to make apps.
- Testflight for test apps.
- Spontaneous payment and commerce system for app mood.
- App review process that prevents fraudulent transactions.
- Connect the AAPP STORE TRANK app to keep an eye on performance and engagement.
- More than 250,000 APIs and framework including healthcaits and metals.
- Online and in-commercial programs for app development.
- Integrated hardware and software technology.
- App discovery and engagement.
And benefits for consumers:
- Low malware and fraud due to the AAPP Store review process.
- Privacy control with features such as APP tracking transparency and privacy nutrition label.
- Management and safety purchase for apps and subscriptions.
- Equipment for families and children, such as family sharing and asking to buy.
- Screen time for management of apps and online activity.
The study of Apple’s commission comes as Apple because Apple is fighting a major US ofApp Store change that was implemented as part of the ongoing legal battle with epic games earlier this year. Apple was ordered to allow developers to add links and buttons in their apps, directly to the customers to buy the options available outside the AApp store, which provides a way of selling digital goods and services to consumers without in-app purchases to developers and does not pay the fees without Apple. Apple does not control how the links and buttons look, nor can it collect fees from those out-of-app purchases at this time.
Apple has appealed for the decision, but when the appeal process plays, the AAPP Store Real Rules in the United States is under change effect. Apple uses such commission studies to share its position in the court of public opinion and the final legal will be to say how the AAPP store will run.
Available through complete studies Apple’s news room article,
